Aternity has been named a Top 50 Startup by InformationWeek. Aternity is the only company in the application performance and availability sector to receive this prestigious recognition.

Leader of Next-Generation Approach to Application Performance Management Recognized as Enterprise-Class Technology with Cost-Saving Advantages and Ability to Help IT Improve Operations

Boston, MA (USA) — April 21st, 2009 — Aternity Inc., the industry’s technology leader in end user experience management solutions for Global 1000 enterprises, today announced that it has been named to InformationWeek’s Startup 50 list. Companies named to the prestigious list must undergo a three-step voting process that includes nomination, online voting, and editorial vetting. InformationWeek creates the short list to provide IT stakeholders with an analysis of leading-edge companies that represent innovation and the ability to help solve critical IT problems, cut costs, and improve operations. Aternity is the only company in the application performance and availability sector to be recognized by InformationWeek.

"The companies that made our list were assessed on the following criteria: innovation in technology or business model; value, delivered in lower costs, increased sales, higher productivity, or improved customer loyalty; and enterprise readiness, meaning a product that scales and is ready for deployment,” explained Andrew Conry Murray, New Products and Business Editor at InformationWeek.

By uniquely transforming every desktop, real or virtual, into a self monitoring platform that is user-experience aware, the Aternity Frontline Performance Intelligence (FPI) Platform arms IT and business executives with empirical evidence on how application performance and usage impacts business results. The Aternity FPI Platform dramatically reduces business disruptions and increases end user productivity through preemptive problem detection, impacted user isolation, automatic identification of business impact, and probable cause analysis. With Frontline Performance Intelligence culled from enterprise application performance and usage, enterprises quickly gain the agility required to rapidly address end user issues before they impact business results. Rapid implementation and integration results in immediate ROI, making Aternity the industry’s fastest path to end user experience management for enterprise applications.

“We are honored to be recognized by InformationWeek as a top 50 startup,” said Trevor Matz, President and CEO of Aternity. “We continue to be encouraged by the industry recognition of our FPI Platform and the business benefits our Global 2000 customers are achieving by implementing a user-centric approach to proactive IT management.”

Over the last 16 months, Aternity has earned a number of third-party awards for both its technology excellence and its management strength. Most recently, it was named to Globes' top 10 "Gartner Cool Vendor in IT Operations", earning a finalist spot for the 2008 American Business Awards within the "Best Management Team" category, having its CTO and Co-Founder, Eden Shochat, recognized as a Top 40 Israeli Internet Startup Professional by The Marker magazine for trailblazing high-tech innovation in emerging markets. Last year, Aternity was also selected by the producers of DEMO to present a live 6-minute "day-in-the-life" demonstration at DEMO 08.

About the Aternity Frontline Performance Intelligence (FPI) Platform
The Aternity FPI Platform uniquely monitors and analyzes in real-time the three core components that dynamically interact, define, and constantly impact end user IT experience – in both real and virtual desktop environments: application performance, desktop performance, and user productivity. Coupled with advanced analytics capabilities, the Aternity FPI Platform arms customers and partners with the breakthrough ability to generate comprehensive Frontline Performance Intelligence from enterprise applications within days. Proactive IT enterprises are leveraging a Frontline Performance Intelligence strategy, based on Aternity’s platform, to drive strategic IT and business initiatives such as preemptive problem detection, probable cause analysis, informed capacity planning, application licensing optimization, and desktop virtualization management and orchestration.

About Aternity
Aternity redefines end user experience management by providing the industry’s first Frontline Performance Intelligence platform designed to dramatically reduce business disruptions and significantly increase end user productivity. With Aternity, Global 1000 enterprises benefit from proactive IT management through self-learning, preemptive problem detection, and right-time decision support. By uniquely transforming every desktop – real or virtual – into a self-monitoring platform that is user-experience aware, the Aternity FPI Platform arms IT and business executives with the empirical evidence on how application performance and usage impacts business results.

Aternity was recently named a Gartner Cool Vendor in IT Operations, a Top 10 Most Promising Start-up by Ernst & Young and Globes, and a Top 50 Startup by InformationWeek. In addition, the company has received prestigious industry recognition from the American Business Awards, The Marker, and NetworkWorld Magazine. To learn how Aternity can bring winning performance to your frontline and to find out if you qualify for a free proof-of-concept, visit www.aternity.com.

Learn more about Aternity's third-party recognition.

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